The Dabur Red Paste campaign emphasizes holistic oral health with the tagline “Aandar se saaf toh bahar se bright” (Clean on the inside, bright on the outside). The ad creatively showcases how maintaining strong dental hygiene with Dabur Red Paste leads to confidence and a radiant smile. The campaign reinforces Dabur Red as a trusted solution for seven dental problems, blending tradition with modern-day oral care needs.
Client
Dabur Red Paste
PROJECT TYPE
Ad Campaign – Holistic Oral Health Awareness
SCOPE OF WORK
TV Commercial, Tagline Concept, Messaging, Brand Positioning